About Slater Productions

About Slater Productions and JJ Slater

Slater Productions is a Florida-based, award-winning production company led by JJ Slater and available worldwide. With more than 25 years of experience, we combine strategy, cinematography, photography and post-production to build work around the business goal.

JJ Slater leading an aerial video production from a helicopter

Built for the Real World

We build the production around the assignment, not the other way around.

Every company has different pressure points, audiences and ambitions. We start by understanding those realities, then assemble the directors, cinematographers, photographers, pilots, editors and specialists the project actually needs.

The result is a focused senior team, one accountable creative partner and work designed to perform long after the shoot wraps.

01 Strategy before equipment
02 Senior talent selected for the assignment
03 Creative tied to a clear business objective

How We Work

Curious first. Precise in production. Relentless in the finish.

01

Understand

We learn the business, the audience and what success needs to look like before defining the creative.

02

Build

We shape the concept and assemble the right crew, locations and production system around the assignment.

03

Deliver

We finish every asset as part of one cohesive story built to strengthen the brand and generate momentum.

Let’s Build What’s Next

Bring us the challenge. We’ll build the right creative response.

Start a Project

Capabilities

Video Production, Photography and Brand Campaign Services

Strategy, commercial video production, photography, aerial and marine cinematography, editing, color and campaign delivery from one experienced creative partner. Florida based and available worldwide.

What We Build

Every capability supports the same goal: work that gets noticed and gets results.

01

Brand Strategy & Creative Direction

We find the strongest story, define how it should feel and build a creative system around what the business needs to accomplish.

PositioningCampaign ConceptsCreative Direction
02

Cinematography

Commercials, brand films, broadcast, aerial, marine and action production, planned carefully and captured with the experience to get the shot.

Brand FilmsBroadcastAerial & Marine
03

Photography

Campaign, lifestyle, product and location photography that feels credible to the audience and distinctive to the brand.

LifestyleProductCampaign
04

Post-Production & Delivery

Editing, color, motion graphics, sound and campaign finishing that turn every captured moment into a cohesive set of assets.

EditingColorMotion Graphics
Parker Boats campaign produced by Slater Productions
SA Clothing Company lifestyle campaign produced by Slater Productions

One Connected Process

Strategy, production and delivery working as one system.

01

Define the Objective

We align the audience, message, channels and business goal before the cameras come out.

02

Produce the Story

We build the right crew and production plan around the concept, location and level of ambition.

03

Deliver the System

We finish a connected library of campaign assets ready for every channel that matters.

Have a Project in Mind?

Tell us where the brand needs to go. We’ll build the way forward.

Start a Project

Start a Conversation

Start a Video, Photography or Brand Campaign

Have a commercial, campaign, broadcast, marine or outdoor story to produce? Slater Productions is based in Florida and works with clients worldwide. Tell us what you are building, where it needs to happen and what the work needs to accomplish. We will respond with the right next step.

For project inquiries, include your goals, deliverables, location, schedule and budget range. Email info@slaterproductions.com or call 407-960-3030.

Built Around the Assignment

Request a Custom Production Quote

Every assignment calls for a different combination of strategy, crew, equipment, locations and deliverables. Share the project goals, audience, filming location, timing and scope below. We will review the details and build a production approach around what the work actually needs.

Not sure what to request? Choose General Inquiry and describe the outcome you need. We can recommend the right mix of video, photography, post-production and campaign support.

Slater Productions

Video Production Built Around the Story

Video Production Built Around the Story

Strong video starts before the camera rolls. Slater Productions develops commercial, brand, broadcast and digital video around the audience, message and business behind the project.

We are a Florida-based production company with more than 25 years of experience and the ability to support projects worldwide. Our work includes commercials, brand stories, product launches, marine films, outdoor productions and television content. Each production begins with the same question: what does this story need to accomplish?

More Than a Camera Crew

Every brand has a different audience, voice and objective. That is why we do not approach video production with a fixed template.

We take time to understand the company, product and people behind it. From there, we shape a production plan around the story that needs to be told. That may mean building an emotional brand film, creating a focused commercial, producing content for a larger campaign or capturing a real experience as it unfolds.

The creative direction, setting, pacing and visual language should support the same goal. The result should feel specific to the brand, not interchangeable with work made for someone else.

Commercials, Brand Films and Broadcast Content

Slater Productions produces video for a range of business and media needs, including:

  • Commercials and campaign content
  • Brand stories
  • Product launches
  • Marine and outdoor films
  • Television and broadcast work
  • Digital and social content
  • Reels and promotional edits

Our video portfolio includes work created on the water, outdoors, in the studio and in real production environments. We build the crew and approach around each assignment rather than forcing every project into the same production model.

From First Idea to Final Delivery

Video production is most effective when brand strategy and creative direction, production and post-production work together.

Slater Productions can support the complete process, beginning with the idea and continuing through production and final delivery. Keeping those stages connected helps protect the original concept and gives the finished work a clear, consistent point of view.

Some clients come to us with an established concept. Others need help defining the story and choosing the right format. In either case, the work begins with clarity about the audience, purpose and intended use of the content.

Florida Based, Available Worldwide

Florida gives us access to distinctive marine, outdoor, lifestyle and commercial settings, but our work is not limited to one market. Slater Productions is available for projects throughout the United States and worldwide.

Our flexible crew model allows us to assemble the right production team for the location, schedule and creative demands of the project.

Create Something People Will Remember

A successful video should do more than look polished. It should make the audience understand, feel or remember something about the brand.

If you are planning a commercial, brand film, product launch, television project or digital campaign, tell us what you want the work to achieve. We will help shape the production around that goal.

Ready to build your next film? Request a production quote or contact Slater Productions to start the conversation.